Our principles are based on open, honest dealings with each other, with each and every individual’s performance being important to our shared success.

We operate with open eyes.

We are open and honest with each other. We speak plainly and don‘t hide anything under the rug. We defend our point of view. We have no room for political games. We give everyone clear and unambiguous feedback. We say what we do and we do what we say.

We delight our customers.

We delight our customers – with our products, services and employees. We know what is important to our customers and what isn‘t. We make our customers’  lives easier with our products. With each product and service we are palpably better than the competition. What can‘t be done doesn‘t exist.

We are winning and improve every day.


Standing still means going backwards. We are open to new ideas and are constantly developing. We learn from every mistake. We reward everyone’s performance. We have no room for poor performance. We see problems as an opportunity and never give up. With us, the best solution wins.

We live by responsibility.


We are aware of our social responsibility. We treat people as we would like to be treated ourselves. We stick by the people who stick by us. Even in difficult times, we remain true to this principle. Our social responsibility does not end at the walls of the company. We support selected social projects in the immediate local environment.

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